New Album Defining The Man Behind The Music And Music That Makes A Difference
NASHVILLE, Tenn. (November 15, 2012) – RoaDDawg Records country-rock artist Matt Kennon officially introduces his newest work product and much-anticipated album entitled MAKIN' MUSIC THAT MATTERS (co-produced alongside Chip Martin with various cuts by James Stroud, Garrett Parris and Julian King).** Revealing the reflective and weathered individual behind the lyrics, Kennon’s latest project is painted with contemplative and thought-provoking compositions delving deep into the meaning of life, faith, abuse, turmoil and family ties that bind.
Kennon, who at first glance, is tattooed with the “bad-boy” persona, rivals the mistaken judgment with every stance that he takes and every word that he sings--made evident by his 2010 #1 Billboard Chart’s Heatseekers Album and Top 20 single “The Call” which spotlighted the importance of suicide prevention and was supported with more than 300,000 downloads worldwide.
An artist who has never concealed his history, with what could be a country song in itself--akin to whiskey, women, rock n’ roll and traveling the wrong roads--Kennon reflects upon his own whirlwind of personal experiences that have made him the man he is today and produces an album with “words to live by.”
“The CD title really tells it all,” said Kennon. “I want to make music with meaning that listeners will be able to relate to one song at a time. I could write and record songs with no personal meaning, trying to fit into a cookie-cutter mold, but I believe the fans want the truth. These songs are my truth.”
With song titles such as “Beautiful Cry,” “ Nobody To Miss,” “Wake Up Dancing” and “Follow Me,” Matt bares pieces of his soul in this entire body of work. From losing a loved one to illness, witnessing the devastation of bullying and, most recently, becoming a new father, the 13 tracks highlight Kennon’s newfound, objectives, passions and priorities.
Prior to the release of MAKIN' MUSIC THAT MATTERS, Kennon introduced his single “You Had To Pick On Me.” The overwhelming response inspired his involvement and the launch of the national anti-bullying campaign “Stop the Bull;” as a spokesperson and performer, Kennon canvassed the country making 25 appearances over the course of four months.
“When I saw first hand the reaction on the faces of each student, parent and teacher, I knew the music was making a difference,” said Kennon. “That was the turning point when I decided it wasn't about radio airplay for me, it was about making a connection and recording music that makes a difference in the world. I hope this album speaks to many and for many.”
The new release, MAKIN' MUSIC THAT MATTERS, is available on all major digital outlets. For more information about Matt Kennon, including tour dates and appearances, please visit his website, www.mattkennon.com.
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