Thursday, June 8, 2023


Just a little bit about Lovin' Lyrics Promotions:

Hi! My name is Jenn

I do this for one reason, I just love and appreciate a good song and I don't think the best of what's out there is getting the attention it should. This includes new artists who are struggling and running into the typical industry barriers, veteran artists who are still putting out great music but still continue to be overlooked because they don't "fit the mold" of today's country music, Christian artists who just don't seem to matter in today's society and just can't get the backing that they need when all they're trying to do is spread a positive message and those who gave us the music in the first place, the songwriters. If it weren't for them, there would be nothing to talk about. I primarily promote more traditional leaning country music artists (I might promote some pop country but not much these days) and Christian artists. I'm Southern and you know Southern girls like to talk. I'll talk my head off about good music.

I started doing this in 2007 after connecting with a songwriter on Myspace. I listened to his music and thought "He's so good, this music is great. How have I not heard of him?" I started running a website for him and promoting him and pretty soon the word spread and before I knew it, it was a bigger thing than I expected. I began working with more well known artists including Steve Holy and the Oak Ridge Boys, premiere Nashville publicity firms and publicists, record labels and artist managers. It's been a great ride and I hope it continues for years to come. I absolutely love it. The most important part of music promotions is building personal relationships that last long past the radio play, after the gigs, the yes and no’s. Be their yes long after the lights go down, the crowds dwindle and the record sales slow down. Music changes lives. I know this because it changed mine.

I don't have or rely on corporate sponsors and very rarely make any money doing what I do because that's not my focus. I operate off of the occasional donation in my online tip jar. In a numbers based industry, I honestly couldn't care less about having huge numbers, but instead I'd rather focus on helping to build the artist's audience numbers with people who genuinely care and love the music. If I build big numbers in the process of doing that, I appreciate it but would rather focus on the quality of who I connect with rather than the quantity. It's better to have connections who genuinely care about what you're doing and who you're doing it for than a bunch of random people, purchased followers or automated bots who follow you and don't care about the music or helping the cause. The focus is to help those creating the music that changes people, to connect potential fans with them and to narrow the gap between fan and artist.

 I update the website, post press releases, manage social media accounts, create graphics, cover concerts and do concert photography, write music reviews and articles (you won't find "tabloid trash" or "clickbait" on our pages because there are other websites to go read that mess), and I run the social media pages. I'm basically the CEO of damn near everything and do this in addition to working a regular 8 hr job as a corporate travel agent. I wouldn't change a thing. 

So there ya have it, a little background on Lovin' Lyrics. I certainly thank you for being here and am so grateful that you choose to be here. Thank you for helping spread the word about these artists and for helping do what you can to make a difference. You are part of that difference. It takes a village. Thank you for being part of the village to move their mountains.


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