TRACY LAWRENCE PARTNERS WITH LEADERS IN BUCKING BULL INDUSTRY FOR "ALL IN PLAYER'S CHAMPIONSHIP"

Credit: Jon Paul Bruno

PRESS RELEASE

Country music legend Tracy Lawrence once again became a familiar face in the bucking bull industry, as he became both a bull owner in, and an endorser of, the ALL IN Player’s Championship in 2016 presented by Exclusive Genetics.

 

The multi-Platinum CMA and three-time ACM Award-winning recording artist will appear at ALL IN events throughout the upcoming year. He kicked off his partnership with the Championship draft on October 22 at the South Point Resort and Casino in Las Vegas. Lawrence named the bull Honky Tonkin' after his radio show (syndicated through Compass Media Networks) and will donate all winnings from the bull he selected to St. Jude Children’s Research Hospital.

“I was so excited to participate in the Bucking Bull Games again this year," said Lawrence. "It feels great to do something I love while benefiting a cause I care so deeply about at the same time."

 

“It is extremely exciting to welcome Tracy Lawrence into the ALL IN program for another season,” said Billy Jaynes, CEO of Exclusive Genetics and the Bucking Bull Games.  “His involvement as an owner highlights all of the positive enhancements that are coming in the next year.”

 

Lawrence has sold more than 13 million albums and has achieved more than 20 No. 1 and Top 5 Billboard hits.

 

Opportunities to join Tracy Lawrence as an owner of a bucking bull are available for the 2016 season.  Individuals may purchase full or shared ownership in a bull that will compete for more than $1.7 million in prize money.